FOR IMMEDIATE RELEASE
Contact: Dave Palmer, Dunk Tank Marketing | (619) 800-3865 | firstname.lastname@example.org
Vista’s “Talent City” Campaign Expands
More Students, More Local Businesses, Connect To Create “Experienceships”
Vista, CA | March 14, 2017 – What began in the fall of 2016 as a single visit by 25 students to a single Vista-based business has expanded to include six local employers and [130 Vista Unified middle school students. WOULD LIKE A NUMBER TO SHOW THE INCREASE ON STUDENTS] Vista Unified students. The visits are part of an innovative new program designed to build talent readiness aimed at graduating students that are immediately employable in careers aligned to the region’s priority sectors (Advanced Manufacturing, Clean Energy, Health Care, Information & Communication Technology, Life Sciences).
Talent Cities, a public-private partnership created by New York based educational consultancy New Learning Ventures (NLV), has been building its national model in Vista. After a program pilot day in December with a single Vista employer, Solatube, the program, with partners at the Vista Unified School District, is expanding to visit five North County employers throughout the week of March 20th.
In addition to NLV and the Vista Unified School District, partners in the program include the San Diego County Workforce Partnership and the Vista Chamber of Commerce. Participating employers for this new round of student “experienceships,” include Hobie Cat, Datron World Communications, Watkins Wellness, Dr. Bronner’s, the Vista Irrigation District, and the IT department of Vista Unified School District.
The day will see [INFORMATION ABOUT THE DESIGN OF THE DAY – past info included: one Principal, one teacher and five students from each of VUSD’s five middle schools participate at each employer.] After learning about the companies and what they do, students will learn about various job functions, including manufacturing, marketing and engineering.
The host companies will then identify a Project Challenge for the students, connecting them with the company’s day-to-day operation. Students will self-select into teams based on their strengths and interests and design and present a plan that addresses the challenge. Students will then reflect on what they learned and how it relates to career readiness.
[QUOTE FROM AN EMPLOYER ABOUT THE IMPORTANCE OF CAREER READINESS]
[“The Vista Unified School District is thrilled to see the expansion of the Talent Cities program in the communities we serve,” says Assistant Superintendent for Innovation, Dr. Matt Doyle. “Not only do our students gain valuable insight into potential career pathways, but local employers get to witness the intellect and creativity of our students, and see how they apply their talents to solving real world problems that will be an authentic part of any workplace experience.”]
The program, created by NLV’s founder, Gerri Burton, creates opportunities for students to visit local employers to gain deeper insight into potential career opportunities. The program provides students with “experienceships” that see them learn about myriad company functions, and then work on solving a real world problem the company is addressing.
[QUOTE FROM GERRI]
NLV has been consulting with Vista USD in the area of [INFO ABOUT THE RELATIONSHIP – CHANGE MENEGEMENT – OTHER AREAS THAT I WANT TO COMMUNICATE CLEARLY AND ACCURATELY.]
Adds Vista Chamber of Commerce CEO Bret Schanzenbach, “The Talent City campaign is a fantastic opportunity for Vista’s business and educational communities to collaborate to bring opportunity and value to employers, students and the entire community. Developing home grown talent for our city’s businesses only strengthens our community and showcases why Vista is a great place to live, to learn and to work.”
As students learn about and begin to demonstrate essential skills, they will receive badges as part of a district personal learning profile. These badges will eventually form a skills transfer pipeline in North San Diego County. Vista Unified will prepare a holistic (anonymous) report for local HR and entrepreneurial leaders on the skills and talents students have developed during their schooling in Vista Unified.
For more information or to schedule an interview or an on-site visit, contact Dave Palmer.
SCHEDULE OF EMPLOYER VISITS
Monday, March 20: Visit to EMPLOYER from TIME TO TIME
Tuesday, March 21: Watkins Wellness, 10:00 AM – 12:00 PM; Datron World Communication, 10:00 AM – 12:00 PM
Wednesday, March 22: Vista Irrigation District, 9:00 AM – 12:00 PM
Thursday, March 23: Vista Unified School District IT Department, 10:00 AM – 12:00 PM
[*** NEED INFO ON HOBIE CAT; DR. BRONNER’S]
Dave Palmer – Dunk Tank Marketing